Marketing for Libraries Logo

Course Materials: Checklist

__ /0 Points Canvas Profile & Introduce Yourself

__ /10 Points Bridge 1: Marketing for Libraries

__ /10 Points Bridge 2: Research and Analysis

__ /10 Points Bridge 3: Segments and Services

__ /10 Points Bridge 4: Plans and Promotion

__ /10 Points Bridge 5: Message Design, Branding, and Public Relations

__ /10 Points Bridge 6: Publicity

__ /10 Points Bridge 7: Advertising and Advocacy

__ /30 Points Final Project

__ /100 Points

Be sure to check the grading scale in the syllabus!


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